Samsung and Google are teaming up to escalate their war on the iPhone with the Galaxy S20

Samsung and Google are teaming up to escalate their war on the iPhone with the Galaxy S 20

Samsung is the one of the major competitor of Apple in the smartphone market, and it recently announced Galaxy S 20. It shows how it is teaming up with Google to further compete against the iPhone Samsung Galaxy S 20 comes with Google video chat service Duo, integrated directly into the iPhone app. This may not sound like a big deal. But it gives Samsung newest phones a feature it previous Galaxy devices have lacked. This will be an alternative to Apple to face time. Apple it also gives Google an opportunity to distribute its video calling app on new devices made by one of the world biggest phone makers which helps to save the app from flopping like some of other Google messaging product. While also helping the search giant establish more continuity across the android software experience. The owners of Samsung devices have always had a broad variety of video calling app, like Skype and Facebook Messenger, at their disposal in Google Play Store. But, recently Galaxy S 20 line up , the users of the phone will be able to launch a video call through duo directly from an acquaintance’s contact without having to switch app. Apple similarly has buttons for launching face time calls located on contact profile and in the iPhone dial-up. The Duo integration may not be sound like one of the Galaxy S 20 most exciting features. Especially long side the ultra-version flashing 108- Mega Pixel camera. But in the current market situation if Samsung wants to win over Apple devotees, it need to make sure it at the very least has the features that Apple offers. Adding a viable alternative through face time is one way it can further its effort. Making its services more widely used across non pixel phones is one way Google could make the experience feel more consistence across Android devices. Google Maps, Emails, You Tube and Chrome app are already popular among the Android users and the IOS users. Google has struggled with two areas like communication and social app. Google shuttered its intelligent messaging app Allo in 2019 after the app fail in gaining the popularity and it also closes its Google+ social network because of its slow usage and engagement. The appearance of duo in galaxy S 20 phones app may feel like relatively small feature. But it still gives Samsung and Google an important piece of leverage to wide against the iPhone that they didn’t have before.